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A "Holistic" Goaltending Camp?

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A place with more flowery language than even J. Alfred Prufrock could handle.

Preparing kids for the giant flashing "GOAL" sign
Preparing kids for the giant flashing "GOAL" sign
Mike Carlson

I get marketing emails all of the time.  PR people want me to post about their latest client, hockey camp people want headlines, heck even SB Nations sends us sponsored posts to write.  Usually those PR guys head straight to the trash folder, but yesterday, I received an email about Net360, a, well, let's let the marketing guys explain it:

...a goaltender "think-tank" that features NHL goalies James Reimer of the Toronto Maple Leafs, Thomas Greiss of the Pittsburgh Penguins and Devan Dubnyk of the Arizona Coyotes, as well as goalie prospects from throughout Canada. Set in Kelowna, B.C., NET360 is a five-day, all-encompassing "think-tank" that covers every angle of a goalie’s training: from shooting to angles to off-the-ice matters featuring a wealth of instructors from all disciplines.

...

Participants will benefit from that philosophy in varied and dynamic ways. All aspects of goaltending are up for review, from a whole body approach that includes hydration, nutrition, mental preparation and physiological to on-ice training from both the goalie and shooter perspectives.

...

Teachers and trainers in every discipline will be on hand to provide one-on-one instruction and tutoring, creating in essence, a goalie "think-tank" designed to improve the overall quality of goaltending throughout all levels, with support offered year-round.

Well sure, but do they teach battle, heart and making the big save?

Do professional goaltending coach wax poetically about goaltending like goaltenders in broadcasting and print journalism do?  If not, where is that learned?